Big Bags Take Center Stage in Bottega Veneta’s Summer 2024 Campaign

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Matthieu Blazy’s Summer 2024 collection combines influences from all over the world, spanning distance and time. The collection embraces both a physical and a personal journey, one that sees a renewed interest in the joy and wonder that comes from the art of getting dressed.

While Blazy’s prior collections were an ode to Italy, this collection marks the start of a new chapter, building upon those collections and using both natural and humanmade global references for inspiration. This shines through in the incredible details of the collection.

From tailoring inspired by the comings and goings of the humble commuter to pom-poms and fringes, the details and the bold colors used make this collection a true work of art.

New campaign images capture pieces from the Summer 2024 collection, including a stunning array of bags. There are new iterations of existing shapes and debut silhouettes to fawn over (more on those coming soon!).

Lensed by photographer Alec Soth, a fun, playful air of imagination shines through in the images.

“An Odyssey: a journey that is both free and hopeful. Playgrounds are spaces of freedom, joy, experimentation, and discovery. They’re places where you can invent your own adventures, take risks, experience yourself in different ways.” – Matthieu Blazy.

View images from the campaign below, courtesy of Bottega Veneta.

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